The album ‘The Promise of a Life’, is the result of trio that approach their art with no holds barred, anything goes in the pursuit of the perfect song, and ‘The Promise of a Life’ is packed with just that; from the anthemic ‘The Law’, to the equally epic ‘Motherland’, onto the hook-laden ‘Higher Ground’ or the wonderfully eccentric ‘New Frontier'. As Reach recover from an extensive and wildely successful tour around Europe supporting H.E.A.T, they release ‘The Promise of a Life (Deluxe)’, an extended version of the album, including previously unheard songs.One of the new tracks on the album is 'The Greatest'. Songwriter and frontman Ludvig Turner describes the new addition : "The Promise of...

Welcome to the ‘World Below’ – the new studio album by Glasgow post-punk heavyweights Baby Strange. Written as a reaction to how the pandemic has played havoc with mental health, the increasingly visible class divide and the meteoric rise of food banks across the country – World Below plays to the paradox of the topics set out within. Equally dark & beautiful, with pop melodies that sync with pure grit. Following the success of Land of Nothing EP, Baby Strange are set to release their second full length album. World Below picks up where Land of Nothing left off, with the uniquely Baby Strange sound...

We are thrilled to finally introduce our new website, where we get the opportunity to brag properly about the artists we work with and display them in the way they deserve! As a label and community, we are constantly evolving, and so will our new website too. Give it a spin!

Sweden's electro queen EMMON, aka Emma Nylén, returned to the Electronic Body Music Scene after a 5 year long break in 2019. After releasing 4 stand alone singles under the working name "Under construction", Emmon is now back to reclaim her throne with brand new single "Purebloods", featuring post punk icon Emanuel Åström from Agent Side Grinder. She tells us; “The song is about trying to take responsibility for feelings and actions in our time of incels, disinformation and conspiracy theories. To take another perspective and dare to challenge oneself on a personal level in order to do something about one's own little bubble.""Purebloods" is an unyielding EBM-track, with...

"Ray-Bans" by PAPA SOUND & Shvmpoo is a mid-tempo summer pop track, musically influenced by contemporary dancehall, pop, and afrobeat. The lyrics talk about the first sight of a person who catches your eye and that lovely impact it has on us. "Sometimes that person charm shine so bright you need to protect your eyes from it, wearing sunglasses." In this particular case, the person needs to put on his Ray-Bans.  “ Love at first sight di first glanceGot mi looking from a distanceHaffi move mi Ray-Bans” The song's production incorporates drums, sub-bass, pianos, synth arpeggios, guitars and string instruments to...

Gothenburg-based Internet Friends bounce into the fold on their twisted new single “Rice Krispies” — the latest release from Swedish boutique label Icons Creating Evil Art (Baby Strange, Lazy Queen). Kicking off with distorted electronics, “Rice Krispies'' reveals itself to be dark and subversive from the get-go. Outlandish lyrics like “Rice Krispies in the morning, nice tripsies all night” and “snap neck, crack smoke, pop your eyesies'' are delivered in Sprechgesang-like patter as the track thunders through bass-heavy impenetrable riffs. “Rice Krispies'' is just a taste of the ferocious new work from Internet Friends.  Last year, Fredrik Soila, Jakob Falkendal and Noel Hassling-Offrell as Internet Friends, released the “Nosebleeds” EP - the follow...