Brighton based producer Cut La Roc remix Erratic from Visors featuring Icelandic trailblazers Þór Eldon and Einar Örn from The Sugarcubes. This new track from American duo Visors is heavily inspired by the Madchester sound of the early 90s, capturing the vibrant essence of the Manchester/Hacienda club scene and maybe a bit of The Shamen in there. Now Bentley Rhythm Ace, epitomises the big beat era, remix the track into a Big Beat / Madchester remix. Released March 7th on Icons Creating Evil Art.

Bentley Rhythm Ace was formed in Birmingham by Richard March, formerly with the group Pop Will Eat Itself, and Mike Stokes formerly with Bugweed Centipede. "Both more or less penniless, they drank in the same pub and were forced to buy their records at the cheapest place possible - car boot sales". Their live drummers include Keith York and Car SOS's Fuzz Townshend (alongside whom March previously played with in Pop Will Eat Itself), while EMF's James Atkin is also involved with BRA as a touring member. BRA signed on the Brighton based record label Skint and released their eponymous debut album, Bentley Rhythm Ace in 1997, which spawned the popular single "Bentleys Gonna Sort You Out!".A second album, For Your Ears Only, was released in 2000 on Parlophone but was less popular. A further single "Madam, Your Carriage Awaits" was released.The group split in 2000 after which they played the occasional low-key DJ set. In 2016, the duo reformed and have since then played live sets and Festivals across the UK.

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Visors is a new-school, new wave re-imagination, helmed by longtime industry vet Jeff Martin, a musician and producer whose sound has been shaped by years of touring on all sides of the pond. Martin re-connected with longtime friend Daniel Biltmore, a DJ/producer who signed on after spending over a decade of tutelage under Chad Hugo of The Neptunes/N*E*R*D. Studio wizard Tom LoMacchio would throw his hat in as well, creating their own brand of retrofuturism along the way. 

Erratic stands out not only for its nostalgic homage to a transformative era in music but also for its collaboration with Þór Eldon and Einar Örn from the trailblazing Icelandic band, The Sugarcubes. Known for their avant-pop sound and whimsical yet heartfelt lyrics, The Sugarcubes made a significant impact on the global music scene with hits like Birthday and Hit. Jeff Martin from Visors explain:
- "As a lifelong fan of The Sugarcubes, I'd always loved Þór's guitar style and sound and thought it would suit Visors well. Once I connected with him and started piecing together the first couple of song ideas, I knew we needed the right vocalist to finish it off. We'd talked with Shaun Ryder from The Happy Mondays, but once the title "Erratic" stuck, Þór thought to ask Einar if he'd be interested. Einar took the word "Erratic" and ran with it, and we couldn't be happier with the result."

Einar Örn Benediktsson is renowned for his dynamic vocal performances with The Sugarcubes. Beyond his work with The Sugarcubes, Einar Örn has co-founded the experimental band Ghostigital and has been an influential figure in Reykjavik's cultural and political spheres.

Þór Eldon is celebrated for his distinctive guitar work and songwriting that helped define The Sugarcubes' unique sound, blending punk, pop, and avant-garde elements. Post-Sugarcubes, Þór has continued to make significant contributions to various musical projects.

The Sugarcubes were formed in 1986 and quickly gained international acclaim with hits like Birthday. They were pioneers, achieving unprecedented success for an Icelandic band. Although they disbanded in 1992, the members have continued to shape the music and cultural landscape of Iceland. (and Björk went on to become a global star).

LABEL CONTACT

Carl-Marcus Gidlöf
Head of the Snake
Icons Creating Evil Art
Råsundavägen 73, Solna
Sweden
cmg@icea.se